This is an original 2004 Ford Trucks Source Book, this is what the salesmen at the dealership would have used as a reliable, quick, and easy source of information to help them promote the new line, to complete a sale, answer any questions the prospective buyer would have and more. This well-put-together album is in great condition and includes things like what's new, the model lineup, competition comparatives, color options, specifications, and much more for the Ranger, F-150/250/350/450/550/650/750, Heritage, and the E-Series. This album would make a great addition to any collection!