This is an original 1983 Lincoln Mercury Product Facts Book. It is in good condition except for the spine of the binding has a little damage, see photos for reference, and was put together to be an easily accessed source of information for the salesmen to use when helping a customer place an order, answering any question, or just promoting the line. Included are the new features and benefits, wheel treatments, model availability, and more for the Continental Mark VII, Marquis, Grand Marquis, Cougar, LN7, Capri, Topaz, Zephyr, and Lynx. The tabs "Dealer Installed Accessories", and the competitive comparisons "Mark VI, Lincoln, Marquis, Zephyr, Lynx, LN7, News Bulletins" Are empty, either the dealership did not add those when they came in, or they just were not ever mailed out, either one was a common occurrence.
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