Original 1976 Ford Ranchero Truck Sales Folder. Ford Ranchero is a versatile pickup with a great combination of brawn and beauty. Sleek styling, smooth riding comfort and attractive interiors make it sporty or luxurious. A full-size pickup box and up to 1250-lb people-and-payload capacity show that Ranchero is a hardworking pickup truck. Fro work or play, Ranchero's functional design provides the economy of a dual-purpose vehicle with flair. Ranchero the personal piclup. Features Ranchero GT, Ranchero Squire, and Ranchero 500. Options and specifications on back.