1997 Cadillac Catera Marketing to Women Media Information Press Kit. Original.

Women Driving Change in the Automotive Market Press Kit Folder Contents:

Press Release: Cadillac Redefines Its Products and Marketing to Reach Today's Woman Customer
Press Release: Cadillac Meets Women's Needs for Comfort, Convenience and Control
Press Release: Increasing Economic Clout and Independence Boost Women's Power as Major Force in Automotive Market
Press Release: Do Your Homework, Experts Advise Women Car Buyers
Press Release: Onstar Provides Peace of Mind to Cadillac Women Buyers
9 Black and White Press Photos
20 Color Slides
Writeup to go with slides and photo - Marketing to Women Slides and Photographs
Graphic - Women Driving the Automotive Market

Condition: Rusty staples. Cover shows some light wear.