Original 1973 Ford, Lincoln and Mercury New Car Buyers Guide. This unique Brochure was given to Customers to help them with their Purchase. It offers advice and information on New Car Buying as well as covering the Features and Options of the Full Line of Ford, Lincoln & Mercury Cars. These include Mustang, Torino, Cougar, Continental and the Pantera L Models. Very informative and rare Brochure that will display well. It is in good condition with minor wear, blemishing and soiling [see photos].